Amateka y'inyuguti
Mu bihugu aho umuco wihuta wibiryo bitatanzwe, ntamuntu utamenyereye izina rya Ronald McDonald. Macdonalds Macdonalds Mackot ya MacDonald ni ikimenyetso kimenyerewe kubicuruzwa byuru rubuga. Inkuru ya clown iramenyereye Abanyamerika, nkuko igihugu kivukaho ni twe, ariko mubindi bihugu ubuzima bwayo ntirizwi.
Intwari yamamaza ni inyuguti imenyekana, hamwe niyishyiraho yerekana kandi zikora ibicuruzwa byinshi. Nk'uko imigani ivuga ko Ronald abaho mu gihugu cy'Impimbano yitwa McDonaldland kandi ihamagarira abana kugira ngo bashimishe abantu.
Amateka yo Kurema
Igitekerezo cyishusho ni icy ya Aktera Willatt. Yakuyeho umuyoboro wa TV ya Washington, yakoze nk'umukinnyi wa clown kuri bozo. Nkuko Ronald McDonald, umuhanzi yitabiriye amashusho ya videwo akoreshwa kumurongo wa TV. Ntabwo bizwi, Scott yatije igitekerezo cya Ronald, cyangwa yamusuye mugihe cyo gutegura umwuga. Umuhanzi yahinduye umuyoboro wa NBC ahabwa akazi k'ubusambe, ariko ntiyahwemye gutangaza uburenganzira kuri Ronald. Isosiyete ya McDonalds ivuga ko Scott Scott yangaga neza ishusho rusange kurwego rwigihugu. Yakinnye Ronald kuva 1963 kugeza 1965.
Kuva mu 1965, umukinnyi Hey Jay yabaye McDonald. Murakoze, umuyoboro wibiryo wihuta wamenyekanye kuri animalitor. Hey Jay yatumiye abahanzi gufatanya, batekereje kubitekerezo, byateguwe ibintu byinshi byateguwe bikurura abakiriya. Abumviriza abashyitsi ba resitora bamenyereye imico kandi bakinjirana nimpuhwe. Umugozi mwinshi muri Amerika muri Amerika wateje imbere ishusho ya Ronald McDonald nkigice cyingamba zo kwamamaza.
Mu 1966, ubuyobozi bw'urusobe rwa resitora bwatumiye Michael Polyakovs kugira ngo abahanzi, umuhanzi wa sirusi, kandi wakomeje, wanditseho, wabaye ishusho ya koko clown. Muri kiriya gihe, Ronald yagaragaye imbere yabateze amatwi mu isura ivuguruwe. Polyakovs yashyizwe ku kiti kigizwe na feri na stripes, wambaye wig ya gig na maquillage.
Muri tereviziyo ya mbere ya tereviziyo ya tereviziyo yo kwamamaza, abateze amatwi babonye Michael Polyakov. Uyu munsi, inkoni y'abakinnyi yerekana imico izwi irenze abahanzi magana. Abahanzi bakora ibyabaye kumugaragaro nabana bana bakozi muri resitora. Mu bakinnyi bagize amahirwe yo kugandukira ku ruhame iyi ntwari - Bav Bergeron, George Vurhis, Bob Brandon, King Moody, Skyr Freyel. Nyuma ya 2007, Brad Lennon yabaye Ronald ihoraho.
Ubuzima
Ronald McDonald ni inyuguti ihagarariye inyungu za McDonalds zirenga 50. Mu mwaka wa 2010, ibyamamare kwe byaraciwe, kuko isosiyete yafataga inzira nshya mu guhuza ibiryo bisanzwe hamwe na McCafe, yibanze ku ruhame mukuru.
Ronald ahamagarira abana kuvugana. Igaragara rimwe na rimwe kuri videwo yamamaza no ku bicuruzwa byangiritse, guhamagara abashyitsi bakiri bato kurubuga "Ibyishimo.com". Abana barashobora gukina na clown kandi bagakora ifoto. Ukoresheje iyi mico, McDonalds yaguma abumva abaguzi, itunga kubice byose.
Kwandura imico byakunze kunengwa nabacuruzi kubera icyerekezo kubana. Nyuma yuko imitizi yatangiraga kwitondera ibiryo muri McDonalds, imyifatire ya clown yarahindutse. Kurugero, kubazwa amasogo mpuzamahanga bizewe ko biteza imbere amafunguro yangiza. Intwari y'abacuruza animated ntibashakaga kwandika ku mishinga y'amategeko, kuko yari ikirango cyagaragaye, ariko uruhare rwayo mu kwiyamamaza kwamamaza. Abahagarariye imiyoboro ihamagarwa ko ishusho ihamagarirwa kwihanganira ibyiza isosiyete ifitanye isano.
Ronald McDonald ni ishusho ikunze gukoreshwa mu migabane y'ubugiraneza. Igitekerezo cya "Inzu Ronald McDonald" gisobanura inzu mu bitaro, aho ababyeyi babana n'abarwayi bakiri bato. Muri ubu buryo, guhangayika bifitanye isano no kubura abantu ba hafi mugihe cyo kuvura bikuweho muri ubu buryo. McDonalds buri gihe iratangaza imigabane yubushake: Kubona ibicuruzwa byono, utanga umusanzu mugutezimbere umuyoboro wamazu yihariye.
Mu 1990, filime ya mbere "IT" ishingiye ku gitabo cya Sitefano King. Ku muhengeri wo gukundwa, film isura ya Ronald yatangiye gusobanura adasobanutse. Filime yavuze uburyo umwana umwe yapfuye azize amaboko yimiterere. Bloggers yatangiye guhimba inkuru ziteye ubwoba aho clown mbi yabaye ubundi buryo bwa Penniveza kandi itigeze igaragara kuruhande nta grima.
Ronald McDonald ntiyigeze ahunga hamwe na kaburimbo ya kaseti. Mu myaka y'ubuzima, ntabwo yakorewe ibibi nk'ibi, nko muri iki gihe. Ibintu byari bifitanye isano no gutinya clown. Imiterere myiza wari wasabye kumwenyura ntiyari nziza mumaso yabaturage.
Ibintu bishimishije
Ronald McDonald ntabwo ihinduka mumyaka mirongo. Muri 2011, ibigo byamamaza Abanyamerika bivuga mu buryo butaziguye ko yarekuwe, abwiriza uruhare rwe nta karubanga. Ariko McDonalds ntabwo yaretse imico ukunda kandi iracyakoresha ishusho.
Ronald McDonald akunzwe mubihugu byinshi byisi. Muri Tayilande no mubuhinde, bukoreshwa hiyongereyeho itandukaniro gakondo muburyo bwo kwakira ibimenyetso biranga. Mu Buyapani, Ronald yitwa Donald bitewe nuko inyuguti "P" idakoreshwa mururimi kavukire rwabatuye iki gihugu.
Abakinnyi basohoza uruhare rwa Ronald McDonald ntibariye ibicuruzwa byihuse mu ruhame, kugirango batazangiza maquillage no kudasohoka. Mu biganiro hamwe nabana, animalimoni ntabwo yabwiye, aho ibicuruzwa byabicuruzwa byakozwe, kandi batangajwe ko bikura mumirima idasanzwe. Kwimuka nkiyi byari bifatika kubera gukandamiza hamwe nibitekerezo bijyanye nibicuruzwa byangiza.