Biography
Now shoes and snake or crocodile bags are not surprised by sophisticated fashionists. And during the time of Salvatore Ferragamo, such materials were considered exotic, so the designer was called the innovator of the 20th century. Many of his fictions, for example, sandals on cork soles, modern fashion designers are taken as the basis, but not yet found the creator of the shoe curious of the native of Italy.Childhood and youth
Ferragamo Salvator was born on June 5, 1898 in the Italian village of Bonito, not far from Avellino. He is eleventh of 14 children.
Ferragamo's family threw so poor existence that it had to starve several days. Speech did not go to buy new clothes and shoes for children. Salvatore, from early childhood, he dreamed of becoming a shoemaker, his own inept hands Mastered sisters of shoes.
The first suitable for socks a pair of shoes Ferragamo sewed at 9 years old. The fact that his sister put on the Miropomanication shoes was for the young designer with a sign of over: henceforth he decided by anything to devote himself to the shoe industry.
The year 11-year-old Ferragamo studied the shoal case in Naples, and in 1914 he moved to Boston, Massachusetts, where his brother worked at the factory for the production of shoes for cowboys. Like him, Salvatore got up for the machine.
Accustomed to the rapid pace of the United States, Ferragamo in the early 1920s convinced part of the family to join him in California. With relatives, he lived first in Santa Barbara, and then in Hollywood.
It was in Hollywood who opened the first workshop of Ferragamo to repair and making shoes to order. The lion's share of his clients was the people of film industry and photographic art. Once the director Cecil B. Demill ordered from Ferragamo a hundred cowboy boots.
The glory of the "Star Sapozhnik" spread quickly, and already in 1923, Ferragamo began to create unique, infant eye shoes and shoes, slippers and boots for Rudolph Valentino, Mary Pickford, John Barrimore, and others. However, there was a Ferragamo-definite shoe - it was impossible Wearing: Material rubbed, squeezed, rushed the skin of the legs.
By that time, Ferragamo owned basic knowledge, but did not have professional education. When customers, wanting to keep legs, began to leave, the designer entered the courses of Anatomy, Mathematics and Engineering at the University of Southern California.
Personal life
In the personal life of Salvatore Ferragamo was the only wife Wanda Miletti. She headed the brand after the death of the spouse, up to his own demise in 2018 he was part of the board of directors.Salvatore and Wanda brought up six children - Fiamma, Giovannu, Fallion, Ferrucco, Massimo and Leonardo. All of them were headed by Salvatore Ferragamo or created new models. Father's talent is stronger than everyone inherited Firamma Farragamo di San Giuliano. It belongs to many iconic models - boats, "Vary" and wrist watch Gancino.
Career
After spending 13 years in the United States, in 1927, Salvator Ferragamo returned to his native Italy. His new home was Florence. Here orders acquired names - the designer's shoes were worn by the actress Marilyn Monroe and the first lady Argentina Eva Peron.
The history of the Salvatore Ferragamo brand began in 1928. Then the company employs 60 best Italian substrursions. They created shoes on the sketches of the chef using unique materials - the skin of the kangaroo and crocodile, the cushion fish. By the fact of Salvator Ferragamo became the first world designer who popularized these and many other unusual materials.
In 1933, Salvatore Ferragamo turned out to be on the verge of bankruptcy, but by 1950 the concern has grown up: a daily 700 experienced shoemakers manually crawled 350 pairs of shoes.
The knowledge gained at the University of Southern California, no doubt, made fierragamo shoes more comfortable. The designer was the first to imagined to accommodate between the heel and the nose of the gelest - a metal part that facilitates the load on the foot. He also understood how without prejudice to the comfort, shift the heel to the middle or to make wedge-shaped.
The bright creative times of Ferragamo came in the 1940s: the most durable and best materials were used for the needs of the soldiers, and the designer had to create shoes from girlfriend. So there were legendary sandals on the cork sole. The top of Ferragamo performed from rubber, plastic, fishing grid and even palm branches.
For the whole biography, Ferragamo created more than 300 patents. So, thanks to the Italian designer, modern fashionable wear shoes on a wedge and metal stud ("Stilleto").
Death
Ferragamo Salvator left on August 7, 1960, barely celebrating the 62th anniversary. The cause of death served as heart failure. And although the creator of the Salvatore Ferragamo brand left the earth, his business continued to live. It is still living: in 1960, Ferragamo wife entered the rights of the hostess, and then children for seniority.
Today Salvatore Ferragamo, judging by the official site, is known for the line of accessories and flavors, male and women's clothing. These wardrobe items entered the range after the death of the ideological inspiration.
The company is famous for male perfume, female spirits, belts and ties, but this is not a real Ferragamo: Master created exclusively shoes without spraying on toilet water and accessories.