Biography
Georgio Armani is a great genius style, the world's legend of fashion and a talented person whose name is already one decade is a symbol of impeccable taste. The creative path of Armani can be compared with one straight road leading only up. However, as can be guessing, the Biography of the Fashioner developed at all not so cloudless, as it seems from the side.Childhood and youth
The future couturier was born in the town of Piacenz, which in Italy, July 11, 1934. In early childhood, a little Georgio was not interested in the world of fashion. On the contrary, Armani's dreams spinning around a much more earthly profession: a young man planned to work by a doctor. For this, Georgio Armani entered the status of Bologna University, but in two years I realized: the idea of becoming a physician turned out to be a mistake.
Giorgio leaves the university, without presenting where to move on. The army gave a young man a couple of years. Then the question of further work again stood before Armani. Georgio stopped in the photo. The future fashion designer went everywhere with a new camera, looking for interesting stories, original frames and gradually improving the ability to install an alert and feel the game of light.
Gradually, the photo of Giorgio Armani became more and more artistic. Once a familiar Georgio, hanged by these pictures, suggested Armani the place of the designer of the showcase in the store "La Rinescente". Georgio, who needed at that moment at work and money, agreed without hesitation.
This department store, in fact, has become for the Great Master the first polygon for creativity and self-expression. The work of the designer allowed the genius of the style to experiment with flowers and decorative elements. Soon the talented ideas of Armani attracted the attention of the owner of the department store. This moment, no doubt, became key in the further career of Georgio Armani.
Design
After some time, Georgio Armani trusted to independently make plans for purchasing goods from India and Japan, making up a collection of clothes for their own taste. It is so fascinated by a novice designer that soon the fashion and style of steel for Georgio is a priority interest in life. The master himself later admits that what was happening turned out to be similar to induction: styles and outlines, colors and shades - this diversity has been so captured by Armani that he thought about creating his own line of clothing.
The first sketches, many of whom will find life later, are painted by a master just during work in this department store. A few years later, in 1961, Armani moved to work to Nino Cherutti, becoming an assistant of the Great Master. With Cherutti Georgio collaborated for six years, creating new patterns of clothes, coming up with new models and sitting behind the sewing machine. This clothing was then released under the brand "Hitman", which belonged to Ceruthti.
Then Armani's paths crossed with Ermengildo, Zhenyia and Emanuel Ungaro, whose Georgio also had something to learn. Since the beginning of the 1970s, Armani begins to create its own clothing models outside the framework of cooperation with someone and then sells sketches by eminent fashion houses.
Fashion house
Such activities of the freelance artist came to the fashion model, and Armani thought about his own business. In 1974, Giorgio presented the first line of clothing from his own behalf. This event is considered to be the beginning of the independent path of Georgio Armani to the tops of the trendy peace and fame. The first collection fell by addiction to fashionable and fashionable, and strict critics reacted to the debut surprisingly favorably. A year later, in 1975, Georgio Armani, a couple with Sergio Galeotti, a close friend, are based on the brand "Giorgio Armani S.P.a".
The following years of maestro fashion devoted to the development of his own brainchild. Soon the brand "Giorgio Armani" becomes almost the most recognizable in the world. The company's range is gradually expanding. Now fashion can choose not only the clothes "from Armani", but also hours, comfortable shoes, accessories and jewelry, jewelry. Soon there is a private collection of toilet water, created together with the company "L'Oreal". The spirits of Armani, along with the clothing and cosmetics of the brand, are becoming incredibly desirable for men and women who follow the fashion.
After some time, the company went down so much that Giorgio Armani decided to create peculiar units, each of which would answer for a separate direction. For example, all collection clothes began to go under the Giorgio Armani label. Outfits of a more democratic price category appeared with the Tags "Armani Collezioni" and "Armani Exchange". And even young fashionists received their own brand "Armani Junior".
The success of Georgio Armani became storm - there was no one, perhaps, not a single country in which fashion connoisseurs would not dream about clothes from the Great Master. It did not pass this passion and stars of show business. Permanent clients of Armani became Leonardo di Caprio, Julia Roberts, Robert de Niro, Jody Foster. And this is not a complete list of star names. According to some of the media, 90% of Celabriti appearing on the Red Walkway "Oscar" were closed in the outfits from the popular Kuturier.
And the director Paul Schroeder and Brian de Palma concluded contracts with Giorgio Armani to tailoring clothes for actors. In addition, Kuturier was invited as an artist in suites on the shooting of paintings "Matrix", "American Gigolo", "untouchables". Judging by the fact that the audience saw in the frame, the master perfectly coped with his task.
Moreover, every brand advertisement, be it a video or photo in magazines - really a work of art with the participation of only famous stars. As it turned out, it is fashionable to look like not only regulars of parties and parties. Giorgio Armani developed the concept of a unique football form for London Chelsea. Georgio Armani's contribution to the development of world fashion did not remain unnoticed - the masters were awarded the Order of the Honorary Legion.
Personal life
Personal life of Giorgio Armani, unfortunately, was not so enchanting like a career. For success and popularity, the master paid for loneliness, although this price was great. Couturier was not married, Armani had no children. According to Georgio's own admission, a niece, also working in the company named Uncle, has become the closest person.
Georgio has repeatedly stated that it is a bisexual. Presumably, a permanent friend and partner of the Master for twenty years was Sergio Galeotti. In 1985, Galeotti left this world. The cause of death is called HIV infection. This tragic event was killed by Georgio from the gauge for a long time, in a serious depression. However, the master found the strength to continue to create. After that, no information on the hearts of Giorgio Armani did not fall into the press. Apparently, the art and fashion became for Armani in the outstand and meaning of life.
Giorgio Armani now
Now Giorgio Armani, despite the old age, continues to produce new collections of clothing and aromas.
In 2017, two perfumes were published - for men and for women, and the official website of Giorgio Armani was presented another seasonal line of new outfits. Fans also remain waiting for new creations of the Great Master Fashion.